Events
EICMA 2025
The New Motion Labs team had another inspiring and productive week at this years EICMA 2025, one of the world’s leading motorcycle exhibitions.
The event once again demonstrated why it remains a global highlight for the motorcycle industry, with hundreds of thousands of visitors and a vibrant showcase of the latest motorcycle innovations and technologies.
EICMA 2025 brought together major motorcycle brands, OEMs, and component manufacturers, providing an excellent opportunity to connect with both existing partners and new industry contacts.
During the exhibition, the team presented the latest developments in Enduo Motorcycle Sprocket Technology, which continues to deliver outstanding results in on-bike testing with world-leading OEMs. These results further validate the performance, durability, and impact of Enduo’s innovation within the motorcycle sector.
EICMA 2024
The New Motion Labs team had an exciting and productive week at EICMA in Milan, Italy, the world's leading B2B and B2C motorcycle show.
Edition number 81 of the International Two-Wheeler Exhibition, which started in 1914, attracted over 600,000 attendees across six days.
The event showcased all the major motorcycle brands, featuring impressive motorcycle displays, live music, and an amazing atmosphere that captured the attendees' enthusiasm. It was a fantastic opportunity to engage with clients and partners within the motorcycle sector.
During the event, we were able to introduce our innovative and award winning Enduo Motorcycle sprocket technology to some of the worlds leading motorcycle and sprocket manufacturers addressing a significant pain point within the sector.
